USFIN HAIR PROJECT Vol.1⁠

We started USFIN HAIR PROJECT because we wanted to connect hair design with the local community of creatives to create a space for genderless and individualised hair expression.⁠

Through the collaboration of our incredible international team with local creatives and talents, we aim to celebrate diversity and creativity through hair design.⁠

From left to right : Zach, Nick, Jun, Lola, Franki, Maria and Armah

We’ve also filmed and documented the whole process of creating this project, we wanted to be able to take all of you along to the behind the scenes of what goes on into creating the hair, styling and photoshoot process. You can watch the video here !

Talent - Armah @armahokai Franki @franki_.e2003_e_j_ Jun @pc__pan Lola @lola3ad Nick @nickwarddd Maria @dgradeknockoff & Zach @izyukan

Creative Direction - Daniel Jianing Liu @danieljianing Daphne Nguyen @daphnenguyen__ Vicky Chung @ivckyc

Photography - Daphne Nguyen @daphnenguyen__

Photography Assist - Jun Chin @pc__pan

Styling - Marisa Suen @marisasuen

Styling Assist - Dean Sarza @deansarza

Producer - Vicky Chung @ivckyc

Hair - Usfin Atelier @usfinatelier Assort Hair @assort.hair Daniel @danieljianing Yuta @hoshiyuta Moeko @moeko_furuya

Hair Assist - Umi @i_am_umi Nico @nico_usfin Aya @aya_usfin Marin @mmmarin___

Videography - Sinta @marimog1rl

Daniel Jianing Liu