Our Stylist Moeko, Featured in Beauty Crew !

Our lovely stylist Moeko has been with the USFIN team for over one and a half year now. We are so excited and proud of her to be featured in Beauty Crew’s Article about Hush Cut.

Here’s an excerpt from the article:

Hands up who’s addicted to watching hair transformation videos on TikTok? 

There’s something so exhilarating (yet completely risk-free) about watching a stranger confidently request bold haircuts from hairdressers they’ve never met before, isn’t there?

Experts in genderless hair, Sydney’s USFIN Atelier have garnered over 5.3 million views on TikTok for doing just that, offering Sydney-siders cuts and colours reflective of the styles emerging from trend-setting nations like Korea and Japan, as well as timeless Australian specials like the mullet and the shag. 

One of the salon’s top-viewed TikTok videos documents a consultation between hairstylist Moeko Furuya and a client seeking a ‘hush cut’. For context, the hush cut is currently one of the biggest global trends in hair, with the #hushcut hashtag accumulating a whopping 94.1 million views on TikTok alone. 

Read more here!

Daniel Jianing Liu